“The car or the message?”
When you look at the carefully crafted marketing messages automakers use to brand their vehicles, one often wonders which came first, the car or the message. In the case of the McLaren 570S Spider, the marketing messages are so on point, you feel comfortable in knowing the construction of this remarkable car preceded any advertising.
McLaren describes the design of the McLaren 570S Spider as “uncompromised”. The closer you look, the more you understand the engineering and aerodynamic wizardry that went into the design of the 570S Spider. Every curve and undulation has a purpose. It may be to attract the eye or manage the flow of air. It may be to trim a half-second off of a lap time or keep it better planted on the roadway. Nothing about the McLaren 570S Spider’s design is happenstance.
Its low front end and deeply sculpted hood don’t just brush aside the air, they dismiss it. Fluidly contoured side panels, a critical feature of the legendary Dihedral doors, sweep cooling air into the intakes of this mid-engine marvel. Even the super-lightweight alloy wheels have been specifically designed to deliver superior strength. Fitted with Pirelli P Zero™ Corsa tires, the 570S Spider produces tighter cornering with improved traction and braking. McLaren fans will appreciate the use of the McLaren speed mark symbol in both the high-intensity LED headlights and in its slimline LED tail lights. Every design element, every detail, has a place and a purpose.
The message is clear. The Spider 570S is for those who want more…and then they want more of that. There are certainly cars in the segment that are exhilarating but the 570S brings more than a faster heartbeat and a rush of adrenaline. It delivers an amplified sense of confidence knowing that what you have in your hands and under your feet is world-class at the highest level. This is a car that makes use of its Formula 1™ DNA with carbon fibre construction that provides uncompromising strength and rigidity. While other convertibles will require at least some chassis stiffening, no such machinations are needed with the Spider 570S.
The lightweight hardtop top can be promptly retracted and attractively automatically stored 15 seconds at the push of a button. That can be exhilarating in its own right.
When the 3.8-Litre McLaren V8 Engine is paired with the 7-speed gearbox it delivers an estimated 3.5 second zero to 60 time and can reach a top speed of 205 mph. Imagine that with the top down. Imagine it is offered at the lowest price yet for a McLaren.